Tuesday, February 4, 2014

Microsoft stop motion promotional





There are a lot of good ideas here but they get way too jerky in the animation. I think it would be more effective if the segments that are not facing the wall would go back to filming at a tv frame rate. There's a lot of cliche in the graffiti but I like the use of the microsoft logo in the beginning and the end. The repetition of the 'be x' is effective, the font reminds me of cards against humanity but it still works.

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